Reimagination Technologies is a California-based fintech startup redefining how people move money across borders. At the heart of its mission is SocialCashier®, a conversational payment and remittance engine that operates entirely within WhatsApp. Built for emerging markets and underserved communities, SocialCashier® allows banks, mobile operators, and money transmitters to deliver branded, secure payment flows in a channel its customers already use daily. With VoicePay®, users can authorize transactions using biometric voice recognition, all while its data is tokenized and recorded on a blockchain ledger for full traceability.
Reimagination Technologies needed to scale their SocialCashier® platform to handle real-time, multilingual conversations for safety-critical financial transactions. Their original design relied on manual templates tied to each country's language and bank, consuming engineering hours and slowing time-to-market. The platform lacked production-grade AI, elasticity, and governed performance needed to scale reliably for clients serving over 80 million users.
DoiT implemented an agentic solution centered on Amazon Bedrock, using Anthropic Claude models for the platform's conversational AI, paired with AWS Lambda for event-driven orchestration and AWS X-Ray for observability. The team built intent and language classification that dynamically identifies user requests and routes flows in preferred languages in real time. DoiT integrated ValidSoft API for voice verification, Amazon Fraud Detector for transaction-level threat detection, and AWS Security Hub for compliance monitoring.
We knew WhatsApp was the perfect channel for global remittances, but building secure, real-time conversations across languages was a massive challenge. DoiT helped us break through. They didn't just advise, they helped us architect and launch a GenAI solution that's 100x more powerful than what we had. We're now in a completely different league.
Jaime Gonzalez-Gasque, CEO, Reimagination Technologies
Introduced through AWS, Reimagination Technologies engaged DoiT as a strategic partner to bring generative AI into production with Cloud Intelligence™ guiding architecture, spend visibility, and guardrails. DoiT proposed an agentic solution centered on Amazon Bedrock for foundation model access, paired with AWS Lambda for event-driven orchestration and AWS X-Ray for observability. This agentic architecture enabled Reimagination to embed intelligence into every conversation flow, automating decisions, adapting responses, and coordinating voice, language, and data layers in real time.
Reimagination Technologies' vision required an agentic architecture capable of initiating, orchestrating, and learning from complex remittance workflows in real time. DoiT integrated into Reimagination's engineering process, co-creating a modular architecture tailored to specific conversational flows, security requirements, and compliance environment. The new solution's core was Amazon Bedrock, providing access to foundation models capable of supporting contextual, multi-language conversations. DoiT assisted in developing an orchestration layer using AWS Lambda, with concurrency management and timeout tuning to ensure responsiveness under load.
Partnering with DoiT enabled Reimagination Technologies to compress a multi-year roadmap into months, accelerating time-to-market for conversational remittances with greater delivery confidence. By offloading architectural complexity, AI orchestration, and infrastructure design to DoiT's expert team, Reimagination Technologies brought a new class of remittance experience to life, which would have been cost-prohibitive and technically challenging to build alone. What had once been a rigid, location-bound system reliant on manual templates is now a dynamic, AI-powered, multilingual platform that responds instantly to user inputs across geographies.
Beyond technology, the engagement with DoiT significantly matured Reimagination's internal capabilities. Engineers who were once operating within the bounds of static code are now comfortable deploying and evolving serverless, multilingual AI systems with real-time observability. Workshops and hands-on guidance from DoiT delivered in the team's native Spanish ensured that knowledge transfer was embedded into every phase of the rollout. Introducing a CI/CD pipeline and cloud-native monitoring tools also streamlined DevOps practices.
Reimagination Technologies is moving toward a multi-tenant architecture to serve enterprise clients across regions from a unified codebase, standardizing governance and environment isolation. With continued support from DoiT and AWS, it is exploring new AI use cases from biometric ID verification to paying commissions over ATMs for multi-level marketing agents to voice-driven banking flows. As the company expands into LATAM, Asia, Africa, and beyond, it plans to use DoiT for localized cloud expertise, risk mitigation, and confidence to invest and scale spend on AWS.
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