Meet Plainsight
Plainsight offers a simple, centralized approach to managing visual data and extracting value from it using an end-to-end, no-code vision AI platform. It offers a single intuitive interface that enables the computer vision pipeline, from data collection and labeling through deployment and insights. The platform can be deployed easily to public cloud, private cloud, the edge and mobile devices. Plainsight also operationalizes the solution, helping enterprises successfully integrate the model into their businesses.
The Challenge
Plainsight needed to scale their vision AI platform and maximize growth potential. While they had established momentum with Google Cloud through the Startup Program, they required expert guidance for Marketplace integration and flexible go-to-market resources to accelerate pipeline building and revenue growth.
The Solution
Plainsight joined DoiT's ISV Go-Global program, which provided two key components: expert guidance for Google Cloud Marketplace integration and flexible go-to-market resources. DoiT helped them navigate the complex Marketplace integration process and provided customizable GTM funds, starting with lead generation agency services tailored to their specific growth stage needs.
Results
- Successfully transitioned from helping own customers with Google Cloud to helping Google Cloud customers directly
- Launched lead generation campaign with promising early results including strong open rates and click-through rates
- Gained access to quality audiences with tens of thousands of potential leads through targeted email campaigns
DoiT's ISV Go-Global program positions Plainsight for rapid cloud customer acquisition worldwide for our vision AI platform. After integrating through the Marketplace with DoiT, their GTM resources have been like rocket fuel to accelerate our growth.
Carlos Anchia, CEO
What's Next
The flexibility of the GTM funds DoiT provides means Plainsight can explore other areas such as paid advertising, social channel advertising and retargeting. The company is now looking at video promotion and will be working with DoiT on a webinar and other promotional assets. With help from Google and DoiT, Plainsight is ideally positioned to execute on its vision, enabling cloud customers everywhere to unleash the power of their visual data.
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