Finlex cuts cloud costs 50% and ships production AI with DoiT
- Over 65%
- reduction in cloud infrastructure costs from 2024 - present
- 40%
- cost savings achieved through improved visibility and efficient AI architecture
Meet Phenix Real Time Solutions
As more people everywhere rely on video streaming services to view their favorite sports, movies, and entertainment, the technology supporting content delivery is more vital than ever. Phenix is a company that recognized the challenges and opportunities in real-time streaming early on, exploring technologies like web-based real-time communication (WebRTC). The company launched in 2013, when quality real-time streaming experiences were still many years away. Today, Phenix is a prominent provider of real-time video streaming solutions, powering telecommunications, sports, and entertainment enterprises through its autonomous, self-monitoring, auto-scaling, and self-healing platform.
The Challenge
Phenix required a cloud services provider that would help it scale without having to manage servers and other IT infrastructure. The company needed to support massive, sudden increases in viewers for real-time streaming events while maintaining a truly zero-ops philosophy with minimal engineering resources focused on infrastructure management.
The Solution
Phenix implemented a cloud-native approach using Google Cloud services and partnered with DoiT International for additional expertise and support. DoiT provided troubleshooting capabilities, connected Phenix with the right Google Cloud engineers, and offered cost optimization insights through the DoiT Console's reporting features.
Results
- Supported record 500,000 simultaneous viewers during Cheltenham Festival horse races
- Handled HTTP load spikes from near-zero to 40,000 requests per second instantly
- Maintained median response time of less than 1 millisecond during peak traffic
- Enabled hyper-focused engineering team on product development rather than infrastructure management
Taking a cloud-native approach and aligning with Google Cloud enables us to keep our engineers hyper-focused on product and feature development rather than infrastructure management.
Stefan Birrer, Co-Founder and Chief Software Architect
The Challenge: Enabling Cloud-Native Distribution
Phenix required a cloud services provider that would help it scale without having to manage servers and other IT infrastructure. The company implemented a philosophy of truly zero-ops, where the entire system automatically scales to support millions of users around the world without human intervention. Due to the demands of real-time streaming, especially for sporting events, being cloud-native allows Phenix to support massive, sudden increases in viewers while maintaining extremely efficient resource usage and optimal real-time content delivery.
The Solution: Google Cloud and DoiT Partnership
By working with DoiT, Phenix delivers its services with greater confidence, knowing it has additional troubleshooting expertise from a partner that understands Google Cloud comprehensively. DoiT International serves as the connection between Phenix's unique needs and Google Cloud capabilities, helping identify and address issues quickly by connecting with the right Google Cloud engineers. Phenix also relies on the DoiT Console's reporting features that offer fast, intuitive insights into cloud utilization across regions and over time, helping maintain the lowest possible costs without sacrificing performance.
Record-Breaking Performance Results
During the famous Cheltenham Festival horse races, Phenix supported a record 500,000 simultaneous viewers. The platform handled HTTP load requests that instantly spiked from near-zero to 40,000 requests per second while maintaining a median response time of less than 1 millisecond. This performance demonstrates the effectiveness of Phenix's cloud-native approach combined with Google Cloud's capabilities and DoiT's optimization support.
Scaling for Future Growth
Phenix works to build confidence in its solutions so that some of the world's largest sports, entertainment, and telecommunications companies can deliver on the value of real-time video streaming. With seven solid years of experience and a team described as the 'special forces of engineering,' the company is positioned to deliver the next generation of high bandwidth streaming for global sporting events. The combination of DoiT and Google Cloud support, along with Phenix's extensive expertise, enables reliable management of the biggest entertainment events worldwide while delivering nuanced, high-quality experiences.
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