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Rentsync Cuts Cloud Costs 22% on AWS

DoiT consolidated infrastructure from six acquisitions and optimized AWS with Flexsave, Terraform, and Cloud Intelligence visibility.

Cloud Intelligence™
Rentsync

Meet Rentsync

Rentsync is one of North America's foremost real estate technology platform companies. It helps property managers and landlords manage operations for multi-family properties. Its flagship platform streamlines listing syndication, lead management, and advertising campaigns and integrates with a range of property management and accounting platforms. Headquartered in Toronto, the company has grown from a web development company for the real estate sector in 2010 before maturing, establishing with the Rentals.ca Network, and merging with other businesses to offer its customers the best marketing and property management technology.

The Challenge

After acquiring six companies in 2020-2021, Rentsync faced fragmented infrastructure with different tech stacks running on various cloud and on-premise servers. The company struggled with unpredictable AWS costs, limited in-house cloud expertise, and needed to improve security and compliance while consolidating systems.

The Solution

DoiT assessed Rentsync's existing tech stacks and created a comprehensive roadmap for tech consolidation, cloud cost management, and security. DoiT helped optimize AWS infrastructure, implemented Terraform for policy-as-code, and provided DoiT Cloud Intelligence for enhanced visibility and cost management across both AWS and Google Cloud resources.

Results

  • Achieved 22% reduction in cloud costs with Flexsave for Compute, exceeding the 15% goal
  • Cut wasted engineering effort by approximately 10% monthly
  • Saved an estimated 6 months on engineering projects through expert guidance
  • Implemented governed multi-account AWS structure with AWS Control Tower
  • Gained real-time cost visibility and predictable unit economics

Without DoiT, we would not be nearly as far along as we were if we were doing this ourselves. We have a good level of expertise here, but we don't know every single AWS product and what the best practices are. DoiT was able to help us with that. If we identify that we need to do something, but we aren't 100% sure how we can go to them and ask. It saves us time because we don't have to spend two weeks trying to research and trial everything.

Brandon Axtmann, Manager of IT & Cybersecurity at Rentsync

Enhanced Visibility and Cost Management

DoiT implemented more data visibility into Rentsync's systems through DoiT Cloud Intelligence. Brandon explains: 'That was probably one of the most valuable things we got when we signed on with DoiT. We immediately got the ability to build dashboards. They give us just so much additional information about what's going on. For a smaller company like us, we are so focused on expenses. That has been just such a big bonus for us.' The comprehensive approach enabled Rentsync to see beyond immediate technical challenges and consider long-term implications.

What's Next

Rentsync plans to scale and expand into new markets, underpinned by governed multi-account AWS and real-time cost visibility, and significantly expand its product offerings with the strategic acquisitions it has made. With DoiT continuously supporting its cloud infrastructure, confidence to invest increases as technical barriers recede. The first implementation will be AWS Control Tower, with plans to move workloads into stable environments that meet compliance needs.

See how DoiT helps cloud teams control spend

Explore how DoiT Cloud Intelligence helps teams improve visibility, governance, and unit economics across cloud environments.

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What they say

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Attribute™'s cost grouping technology took our cost visibility and allocation to a whole new level. Now, our teams are fully accountable for their budgets, significantly improving our cloud efficiency and helping us minimize unnecessary costs.

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Attribute™'s data is truly unmatched. No other solution on the market could deliver the precise customer cost and usage profiles we needed in such a complex infrastructure. Within weeks, the data from Attribute™ transformed our understanding of cost structures, influencing key strategic decisions in pricing, renegotiations, and market positioning.

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