Felix Pago is a FinTech startup redefining how Latin American immigrants in the United States send money home and build credit history. Focused on financial inclusion, the company enables users to transfer funds securely and efficiently, allowing recipients to pick up cash at local grocery stores, pharmacies, and trusted outlets. Its mission is rooted in real-world impact, making lives easier across borders through accessible financial tools.
Felix Pago experienced rapid growth and, with it, a sudden and unexpected spike in cloud spending. New services were being launched quickly to meet user demand, but the financial implications of those services weren’t always visible in real time. When monthly costs surged, the team was left scrambling to understand what had changed and how to bring spend back under control.
Traditional billing tools offered limited value. They lacked the granularity, engineering context, and usability to surface actionable insights. While infrastructure performance was strong, it masked underlying inefficiencies that were not revealed until the end-of-month invoice.
Damian Finol, Head of Engineering Operations, led the effort to scale infrastructure efficiently without adding operational friction. As product adoption increased, so did the urgency to make smarter, faster financial decisions without slowing down innovation. “We launched a few services and suddenly saw a spike in costs. We asked ourselves, ‘What’s going on here?’” says Damian.
DoiT Cloud Intelligence™ was a turning point. More than just a billing dashboard, it gave Felix Pago an intent-aware, data-driven way to uncover what was happening and act on it in real time. In minutes, the team identified that Firestore read operations were responsible for nearly $30,000 in monthly spend.
Using DoiT’s intuitive console, the engineering team traced the spike to a few high-read services. Instead of logging support tickets or relying on external analysis, the team immediately deployed a fix: migrating those operations to a local Redis cache to reduce the costs.
The difference wasn’t just visibility, it was velocity. DoiT Cloud Intelligence turned what would’ve been a long, manual investigation into a clear, fast path from insight to action. Felix Pago leverages DoiT for real-time optimization without operational drag. The embedded intelligence in the console provided actionable, expert-curated recommendations that allowed the team to optimize, not reactively, course-correct continuously.
“DoiT’s console is a game changer. It helps us catch spikes, question anomalies, and understand where the money is going, all in a simple, visual way.” Says Damian.
Beyond the 70% cost savings, the platform sparked a cultural shift. Cloud costs were no longer solely a finance team concern, they became an integral part of daily engineering decision-making. With DoiT Cloud Intelligence, Felix Pago gained a single source of truth that connected cost, performance, and infrastructure decisions.
This alignment led to faster development cycles, more intelligent resource allocation, and a shared understanding across technical and business teams.
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From cost optimization to cloud migration, machine learning and CloudOps, we’re here to make the public cloud easy.
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